DM Radio: Customer Data Integration

Last week Bob Bloom of Business Development Solutions (BDS) was a guest on DM Radio's broadcast about Customer Data Integration (CDI).  The broadcast's title was "The Customer Is Still Right:  How CDI Improves Everything."

Along with Bob on the panel were Rob Karel of Forrester Research and Jim Walker of Talend.  DM Radio is hosted by Eric Kavanagh and Jim Ericson, Editorial Director of Information Management.

Bob focused on how Mid-Sized organizations reach their business objectives by harnessing their data, data that is often in various sources and formats.  Issues discussed included gaining a full view of business relationships with multi-unit organizations using hierarchy management.  Other topics discussed were data governance and data quality steps.

In case you missed the broadcast, here is the link to the archived broadcast on Information Management's website:  http://www.information-management.com/dmradio/-10017548-1.html

Information Management is a SourceMedia publication.

Comments

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[Tom]

Thanks, good post!

Just been reading a post on some of the technical challenges of building a single customer view which might be worth a look.